The story behind Youna Label

Youna Label was born from a love for interiors, natural materials, and unique items that you won’t find everywhere. What started as an idea for our own interior webshop grew further into Youna Label during our travels through Asia.

During our trip to Bali, we set out ourselves in search of beautiful products and suppliers. We discovered unique home accessories, natural materials, and handmade items that perfectly match the aesthetic we envisioned for Youna Label: warm, natural, and timeless.

Being able to see, feel, and hand-pick the products ourselves makes it extra special for us. We consciously select what fits Youna Label and always ask ourselves the same question: would we want this in our own home?

From an idea to your own label

What started with a love for interior design gradually became more serious. After developing the collection, finding suppliers, and a great deal of preparation, Youna Label officially became its own business.

A special moment, because from that point on, the idea we had been working on for so long suddenly became very real.

Behind our collection lie extraordinary places, craftsmanship, and stories worth passing on.

Behind the products

Part of our collection is handmade. During our trip through India, we had the opportunity to see for ourselves how various home accessories are made and the people who work on them every day.

From natural materials being prepared to parts being processed one by one by hand: there is much more work behind some products than meets the eye.

We find it special to see not only the final product, but also the process behind it. By purchasing directly and working together with local producers and makers, we support the work being done there while simultaneously gaining the opportunity to bring unique products to the Netherlands.

Handmade

Handmade products are all about attention to detail. Materials are selected and processed, parts are assembled by hand, and products are finished step by step.

That is why a handmade item can sometimes differ slightly in shape, color, or texture. To us, that is exactly what makes a product special: not everything has to be completely identical.